Redrow – Creating a better way for people to live


Get To Know Series – UK Developers

In this series, we showcase many of the UK Developers work with. The UK market is full of quality developers with proven track records and who are working hard to solve the housing crisis, despite the hinders placed by Government at every level.

Investors buy quality and lifestyle with a Redrow home

Redrow is one of the UK’s leading residential property developers, with more than 40 years’ experience building quality homes across England and Wales. It has a history of high achievement and is a winner of a multitude of industry awards. On all its developments, Redrow aims to build efficiently, sustainably and responsibly, while delivering premier places to live with a focus on high-quality lifestyle.

Redrow – a property developer with a proud heritage

Redrow’s proud heritage dates back to its foundation as a small civil engineering company in 1974. It embarked on its first major housing development in 1979, at Denbigh in North Wales. By the mid-1980s, Redrow had established itself as a quality national homebuilder. It introduced its ‘Heritage’ collection in the 1990s, and it was then that industry awards began to flow its way.

It hasn’t all been plain sailing for the company. Redrow was hit as hard as other homebuilders during the Global Financial Crisis and Credit Crunch. The product range was redesigned and relaunched in 2010, and this helped to restore Redrow’s reputation as a builder of premium-brand, high-quality homes for all lifestyles.

It has continued to grow its product range and opened new regional divisions to help improve its development capabilities and geographical reach. It is now the developer of choice for many urban and rural projects. These include the mixed-use Colindale Gardens in North West London and the Woodford Garden Village in the North West.

A three-legged focus

Redrow’s approach to developing delivers excellence across all its business areas. To achieve world-class excellence, it focuses on:

  • Developing in outstanding locations, creating environments to stand the test of time
  • Building beautiful homes, to a quality unsurpassed by others
  • Employing the very best, dedicated workforce and business partners, with all stakeholders (including staff and customers) treated as equals

Redrow is continually searching for the best locations to add to its land bank. It builds where people want to live, work, and enjoy life.

By understanding current and future market trends, Redrow has built an enviable track record of creating award-winning homes.

The company has been a leader in the development of talent, creating hundreds of jobs and employing record numbers of apprentices to support its future growth.

What investors get when they buy a Redrow home

When an investor buys a Redrow home, they are assured of quality – from design to sustainability, to the little details.

Redrow’s design teams are dedicated to delivering attractive and sustainable homes in healthy and vibrant environments. It’s building teams use efficient and cost-effective processes, environmentally friendly materials, and proven technologies to create quality homes to the highest specifications. It applies whether Redrow is developing urban or rural locations. The company’s commitment to detail is evident in the quality of internal and external on each property completed.

Recognised by the industry

Every year, Redrow scoops awards across its three focus areas. This year alone, it has won awards for safety on construction sites, the quality of its learning and development and apprenticeship schemes, and interior design.

In 2016, Redrow won the Best Large Housebuilder Silver Award at the WhatHouse? Awards, was the winner of the Show Home of the Year at the North West Property Awards, won several Residential Development awards at the UK Property Awards, and numerous NHBC Pride in the Job Awards, amongst others.

The plethora of awards it wins so regularly is evidence of the Redrow’s commitment and ability to build properties of the highest standard and quality in the UK today.

Where can investors buy a new build Redrow home?

Property investors will find that Redrow has dozens of developments around England and Wales, with much more in the pipeline. They will build thousands of new homes this year, from Liverpool to London, St. Ives to Sheffield, Birmingham to Bristol, and many other locations in between. As examples of the quality of property investment opportunities offered by Redrow, developments currently underway include:

Colindale Gardens, North West London

In North West London, Colindale Gardens will provide a community of 2,900 homes over 50 acres, with development progressing over the next decade. Included in the development is a range of shops, restaurants and cafes. Properties here range from studio apartments to four-bedroom homes.

One of the selling points (as well as the quality of properties) is the beautiful outside space this development will provide. Sports, fitness, and outdoor lifestyles have been prioritised here. Residents benefit from concierge services and their gym, open air football pitches, footpaths and cycle tracks. It is also close to Fryent Country Park, where residents will find 250 acres of fields and woods.

Woodford Garden Village, Cheshire

Based at the former aerodrome at Woodford, this development is within commuting distance of Manchester. Phase one delivers quality three to five-bedroom homes. The development features plenty of open spaces, including traditional village greens. There will be many new amenities, too. These are to include a brand new primary school, sports facilities, shops, and a dedicated health centre.

Major supermarkets are in nearby Poynton and Wilmslow, where residents will also find a range of fine dining establishments to augment the many countryside gastro pubs in the area.

When completed, Woodford Green will provide 900 homes and 50 acres of public open space, to include sports pitches, cycle paths, and a new Heritage Centre.

Whatever an investor’s investment objectives, you can be sure that the quality of Redrow’s development sites and its new build homes will underpin capital growth and income potential.

Live with passion,

Brett Alegre-Wood

About the Author

Brett has over 20 years experience in all facets of property, he owns various companies centred around property and is the driving force behind the education and training at Castlereach. His companies have sold over £850 million in UK and London property and he manages over 1200 properties through his estate agency chain. Today he shares his time between UK, Australia and Singapore. He is married to Arlene and together they have 4 kids. Brett holds both the Level 3 Property Mark Qualifications for Property Sales and Property Lettings and Management.